TO CELEBRATE ITS 20TH ANNIVERSARY, BELGRADE FASHION WEEK IS BRINGING SERBIAN DESIGN, TALENT AND QUALITY TO LONDON FASHION WEEK.

BELGRADE FASHION WEEK IS A COMMERCIAL, PROMOTIONAL AND ARTISTIC FASHION EVENT ON THE BALKANS, LAUNCHED IN 1996 AND INSPIRED BY SIMILAR ESTABLISHED INTERNATIONAL EVENTS. BELGRADE FASHION WEEK AS THE FIRST FASHION WEEK IN EASTERN EUROPE IS CONSIDERED TO BE ONE OF THE LEADING FASHION EVENTS IN THE REGION.  

GIVEN THAT FASHION IS A GLOBAL PHENOMENON, BFW FOCUSES ON BOTH NATIONAL AND INTERNATIONAL LEVELS THROUGH SEVERAL AGENDAS: EXCHANGE OF IDEAS AND KNOW-HOW FROM DIFFERENT DESIGNERS AND BRANDS EACH SEASON; DEVELOPMENT AND PROMOTION OF CULTURAL DIVERSITY AND SOME NEW WAYS OF INTERPRETING CULTURAL HERITAGE; A SYNCHRONISED FORM OF WORK – MERGING HIGH QUALITY PROMOTIONS OF LOCAL DESIGN IN AND OUT OF SERBIA, WHICH IS AN IMPORTANT FACTOR IN ANY CREATIVE INDUSTRY, WITH HARMONY OF THE ARTISTIC AND BUSINESS ASPECTS WITHIN THE DOMAIN OF FASHION; SUPPORTING AND INVESTING IN INDEPENDENT FASHION DESIGNERS AND YOUNG TALENTS.

THE MOST IMPORTANT ASPECTS OF BELGRADE FASHION WEEK INSPIRED THE FOUNDING OF BFW DESIGN COLLECTIVE -  A NON-GOVERNMENT AND NON-PROFIT DESIGNERS ASSOCIATION. IT GATHERS PROFESSIONALS FROM THE DOMAIN OF FASHION FOR THE PURPOSE OF ACHIEVING A COMMON GOAL: THE DEVELOPMENT AND IMPROVEMENT OF THE LOCAL FASHION SECTOR. BFW DESIGN COLLECTIVE HAS CREATED A NETWORK THAT CONNECTS MORE THAN 80 INDEPENDENT SERBIAN DESIGNERS WHOSE FOCUS IS ON CONTEMPORARY FASHION AND PRODUCTION OF SMALL SERIES. FASHION INCUBATOR IS THEIR NEW PROJECT WITH THE AIM OF PROMOTING YOUNG, NEW DESIGNERS – STUDENTS WITH ACADEMIC EDUCATION IN THE FIELD OF FASHION AND HELPING THEM CREATE SUSTAINABLE BUSINESS MODELS. 

AFTER LAST YEAR’S LONDON SHOW AND PRESENTATION OF 5 DESIGNERS, BELGRADE FASHION WEEK SHOWCASE WILL BE PRESENTING AROUND 20 FASHION AND ACCESSORIES DESIGNERS AT THE FASHION SCOUT EVENT THIS SEPTEMBER. THE IDEA IS TO PRESENT THE FASHION SCENE IN BELGRADE THROUGH DIFFERENT CREATIVE APPROACHES TO FASHION, THEN THROUGH BOTH AUTHENTIC SERBIAN DESIGN AND FASHION SIGNATURE WORKS AND A SPRING-SUMMER 2017 COLLECTION. WE WANT TO PUT THE SERBIAN HERITAGE INTO LIMELIGHT BECAUSE IT REPRESENTS A SIGNIFICANT SOURCE OF INSPIRATION FOR MANY DESIGNERS FROM BELGRADE AND A DISTINCTIVE MARK OF THE FASHION DESIGN FROM THIS REGION.

 

DESIGNERS
INESATELIER
JELENA STEFANOVIĆ
SONAJ JOCIĆ
JOVANA MARKOVIĆ
ALEKSANDRA LALIĆ
BUDISLAVA
ANA LJUBINKOVIĆ
VLADA SAVIĆ
VESNA KRACANOVIĆ
MATES
ANA VASILJEVIĆ
SESTRE S
JASMINA VUJOVIĆ / GET- UP
 

ACCESSORIES
EVICA   GLOVES
JASMINA SANADER
SONJA KRSTIĆ
DODA KOMAD
LJUDMILA SATRATIMIROVIĆ 
DANIJELA BIŠKUP

 

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