the Merit Award
The Merit Award is a new talent initiative worth £20,000, awarded to a talented designer with exceptional potential. Over three seasons, one designer will receive business development support to help their brand reach its goals.
Since its inception in 2009, the Merit Award has been given to brands such as Han Wen, Eudon Choi, Roberts|Wood, David Koma, Phoebe English, Katie Ann McGuigan, Georgia Hardinge, EDDA, i-am-chen and many more.
A highlight of the Fashion Scout schedule, the event draws both UK and international press and buyers each season and is a vital platform for elevating the international careers of emerging designers.