Last call for ‘El Botón’-Mango Fashion Awards, a worldwide opportunity to receive the largest award of its kind – €300,000 with emerging designers.

Designers will have until the end of July to present their applications. Therefore, the latest date that must be stamped on the letter containing the applications is 31 July 2011, so that means a bit more than a week to go. The finalists will be announced in mid-November 2011.

Remember the requirements, The MFA is open to all young designers who are under 35 years old. They must also have already marketed their collection (even if only on a small scale). Candidates who have not marketed their collection, but have had at least three years’ experience in the fashion industry may also participate in the competition, as long as they can provide evidence of this. To enter, applicants must submit their application form, CV, cover letter (max. 300 words), evidence of two commercial collections (ten outfits each), a written description of these collections (max. 300 words), a draft of ten outfits for the upcoming Autumn Winter 2012 season, and a signed statement, certifying that the designer holds all rights to the designs presented. 

NJAL insists that each of the ten finalists will receive €18,000 from MANGO, which covers all production costs for the collections being judged. Because the interests of the designers are always put first, MFA and NJAL are happy to announce that throughout this competition, there will be no transfer of intellectual property rights and designers will retain ownership of all designs produced. Sharing such high standards means guaranteed excellence. NJAL is pleased to be the official partner and backbone for the launch as well as the application process for next year’s ‘El Botón’, giving MANGO the opportunity to communicate, interact and collaborate with over 5,000 fashion designers from around the world..
This is a huge opportunity, it has an amazing prize and it is internationally recognized, as Mango is worldwide positioned with the official partnership and backbone by Not Just A Label. Supported by Central Saint Martins, Institut Français de la Mode, Istituto Marangoni, the Royal Academy of Fine Arts Antwerp and l’Escole Superior de Disseny, and following an impressive judging panel including Valentino and Oscar de la Renta.

31st is the deadline for the applications, don´t miss this opportunity. 

To read more about El Boton click here.
To see MFA´s promotional video click here.





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