With Fashion Scout's Ones to Watch winners Patrick Li, Yeashin and Yulia Kondranina showcasing their three new collections at 12:30 today, backstage was well and truly a hive of activity.
“It's going great,” said Rebekah Roy, the show's stylist. “It's a first show for them so I think they're a little nervous but the clothes are extraordinary. It'll be a really great show this season.” She continued to explain how she finds “everyone really helpful, really professional and each year I find we up the ante. It becomes stronger and stronger.”
“It's more dynamic this season and there are more interchangeable pieces,” One to Watch winner Patrick Li said about his AW13 collection. On her new collection, Yeashin stated how “I want it to look very cute but luxurious. This season the inspiration was Korean traditional wood furniture and David Hockney paintings.”
When it comes to hair and make-up due to the creativity of all three creations, both take a relatively simple approach so as not to take anything away from the garments themselves. “The hair is glossy, shiny and tight in a very low ponytail,” explained Toni & Guy's head of hair, Silje Vincent. “Because the designers are so different, we have to keep it simple.”
Only a matter of hours away now, the Ones to Watch show is set to be an exciting one.
Words by Josh Walker (@josh_walker_)
Images by Kris Elliott (@kriselliott)