They’re creating more than just looks backstage ahead of the Ziad Ghanem Feb ’13 show; characters come to life whilst hair and make-up is prepped and primed. Everything already looks like it’s coming together as the busy work room starts to buzz with the anticipation.  Models painted with colours of fantasy, it’s clear to see that anything goes with looks that challenge the imagination. Models backstage twirl and pose with Ziad Ghanem’s creative energy resonates throughout the room. Classic styles are being reinvented with bursts of colour and an interesting play with materials.
Ziad Ghanem takes a hands-on approach to this upcoming show, Fashion Scout takes a moment to chat with the designer as he styles one of his models for the show.

You have such interesting characters in this collection, what is the story behind this show?
It is about people changing their appearance to fit into society and how they disguise themselves, it’s a celebration of the old couturiers like Yves Saint Laurent, Christian Dior.
How do you keep the excitement in your shows season after season?
Because I get bored looking at other designers!
What do you think of Fashion Scout as a platform for your work?
I think it’s amazing! It’s beautiful here, they’re very nice and they give chances to creative designers like me.
What’s next for you with the Ziad Ghanem brand?
I just love it! So, I’m just going to carry on doing the same thing that I do.

By Vanessa Omoregie (@wewearblack)
Images by Bex Day (@Rebecca_Day)

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