Dioralop, brainchild of design duo Andreja Bistricic and Maja Merlic is a Croatian label based in Zagreb. Dioralop collections are inspired by polaroid pictures, composed from spilt chemicals which are exposed to different temperatures creating unique and innovative patterned prints. Bistricic's eye for cut and experimentation with deconstruction perfectly combines with Merlic's print and textile expertise as a formidable design team.
The brand's name utilises clever reflective wordplay. Street fashion and subcultures inspire the Diorlop brand and each design is executed in luxurious, enigmatic fabrics. Creative, experimental pattern cutting makes for innovative silhouettes which play with shape and proportion. Dioralop's dark and edgy aesthetic has gone from strength to strength since their launch, with Bistricic and Merlic being awarded an Elle Magazine Style Award for ‘Best Young Designers’. The design duo have also stamped their mark on fashion capitals London and Paris, showing at London Fashion Weeks, International Fashion Showcase in 2012 and at Paris’ ‘Capsule’ fashion fair.
Bistricic graduated from Central St. Martins College of Art and Design in 2009, where she specialized in womenswear. She went on to gain design experience, interning at Alexander McQueen. Merlic is an architect, her contrasting expertise and knowledge of texture and print compliment Bistricic’s skill set and make for beautifully structured designs in contemporary prints.
Dioralop showcased their SS14 collection at Fashion Scout Paris showrooms, giving us a lesson in print and textile manipulation. They are currently showing at our Paris showrooms this season with their AW14 collection.
Charlotte Muscat, Contributor, (@Charlotte LM9).
Images, courtesy of Dioralop.