Print Wizard: Hermione de Paula wins Vauxhall Fashion Scout's Merit Award
There were many catwalk shows I loved over September's fashion week, but only a few I absolutely adored. One of those few was Hermione de Paula’s collection. At the Ones to Watch show she wowed with her beautiful mix of colourful patterns and prints in delicate fabrics.
“Hermione is incredibly talented and is becoming renowned for her beautiful prints. Last season we showcased her as part of our Ones to Watch show which resulted in a huge amount of press coverage and her work being picked up by Browns Focus.” Martyn Roberts, Vauxhall Fashion Scout Director.
Now I am delighted to announce that she has won the coveted Vauxhall Fashion Scout Merit Award, which entitles her to a fully sponsored catwalk show during next London Fashion Week. This generous three season award will offer de Paula a mentoring program to help develop her business into a thriving label. Previous winners have been the increasingly successful William Tempest and David Koma.
Hermione de Paula told The Fashion Scout, “I’m so thrilled to have been selected as the winner of the Vauxhall Fashion Scout Merit Award. Vauxhall Fashion Scout have already championed and helped the careers of some incredible designers and I am honoured to be considered in the same light. February is set to be a busy and exciting time for me, with my first stand alone catwalk show and the launch of my S/S collection exclusively at Browns Focus, following a successful first season with Vauxhall Fashion Scout and their ‘Ones to watch’ show”.
Posted by Emma Drinnan
Images from Hermione de Paula's SS10 collection