FASHION SCOUT KIEV| Ju by Julia Bialetska AW14

Juxtaposing classic silhouettes with modern fabrics, colours and pattern, Julia Bialetska’s feminine aesthetic is contrasted with architectural cuts. The use of modern technologies and materials in Bialetska’s designs echo the very nature of the design itself, simplifying the wearing process. Bialetska’s debut collection, entitled ‘Industrial princess’ channels the modern woman who favours luxurious designs that remain current in their styling.

A new face to the fashion industry, Bialetska left a career in business and IT to pursue her dream, opening an online store before going on to design and create her much anticipated debut collection which will be showcased at this season's Fashion Scout Kiev. Forging ultra-feminine design and shape with a contemporary edge, Bialetska is most certainly a fashioner newcomer to watch.

By Charlotte Muscat, Contributor.