A Date With Harem London
Two London-based sisters, Dee and Begum from Istanbul are behind Harem London, which showed their SS20 collection in an interactive presentation this afternoon. Wearable and contemporary, the entire collection made with genderless, sustainable garments.
“We receive the fabric from a small factory in Turkey, and then we hand craft them in our London studio”, explains Dee.
A sustainable approach to clothing and fashion has always characterised the brand, which was founded in 2015 the two entrepreneurs. Designed to be comfortable and wearable, the 22 piece collection reflects “a woman who likes to cherish a garment, and who wouldn’t necessarily buy into fast fashion,” Dee tells us during the presentation. The materials used are artisanal Turkish fabrics like raw silk, 100% organic cotton, and soft jersey, all dyed delicate shades of grey and ivory.
The guests seemed to be enjoying the show the interactive presentation, which had only a few pieces from the collection actually work by models, while the rest of the line was hanging on racks across the room, allowing the audience to touch garments with their own hands and feel the quality of materials and construction themselves.
Guests were welcomed at the entrance of the space with a drink, and red roses which were distributed by models along with a small jewellery box. “A Date with Harem” was written on each box — a play on words since the cute boxes contained a Medjool date, hinting at both to the cultural heritage of the two sisters, and to their sense of humour.
Written by Sara Liberati
Photography by Nick Dibble and Roshan Whittaker