SHOW INSIGHT: 19.04
Debuting their first ever collection, luxury ready to wear brand 19.04 starts day two of Fashion Scout with their SS18 presentation. As a designer, the first collection is an exciting, and nerve-racking experience, but to set up your own label and show your first collection during London Fashion Week is an unbelievable experience. This sister design duo have teased their audience on social media with subtle hints and references indicating the inspiration behind their SS18 collection, including shorts from their new fashion film.
The pastel delicacy of flowers, both real and painted, has brought the biggest influence towards their collection. Ruffles of pinks, whites, yellows, and blues compliment the high neck dresses, while velvet creates the subtle sheen reflected among these designs. An embellished spotted jumper layered underneath a satin pinafore dress brought a delicate, yet luxurious look to this collection.The presentation was glamorous, with an elegant table stacked with towers of cakes and sweets, and pink champagne glasses for the guests.
Words by Maisie Taylor
Photos by Bethan Fielding