Posts tagged Merit Award Winner SS18
In Conversation with Merit Award Winner EDDA

We sat down ahead of the September shows, to discuss what makes London creatively unique, why juxtaposing design elements helped form her brand's identity and who the EDDA 'woman' is and can be.  This season's Merit Award Winner is known for blurring the lines between fashion and art, using atypical methods to ensure original collections. 

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EDDA TO PARTICIPATE IN BIKBOK AWARD IN OSLO

Edda Gimnes first captured our attention with her lively aesthetic and sketchy monochrome designs when she graduated from London College of Fashion in 2015. Fast forward two years and you can imagine our excitement when we heard that our Merit Award Winner had been nominated for the Oslo Bik Bok Runway Award. Edda is in competition with four other emerging designers who will all showcase their collections on Oslo runway on the 24th of August.

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